The excellence of every art is its intensity, capable of making all disagreeable evaporate, bringing out the close relationship between beauty and truth.
Passion for Art
With a raging passion for art and a determination to achieve, Neeta Bhargava entered the world of creativity with a Bachelor’s degree in Fine Arts from Allahabad University. She started her artistic career in 1993 by specializing in Tanjore paintings. After establishing herself as a Tanjore artist with an innovatively modern brush, Neeta merged her artistic talents with her passion for fashion and set her design studio in 1994, with full support from her family.
Style and Inspiration
Neeta’s ensembles have an understated elegance marked by a restrained, classic style. But the uniqueness of her style lies in creating a wearable canvas by the use of hand paint on fabrics. Her inspiration ranges from Mughal art to Persian architecture, from jewellery to graphic art, and from Renaissance to Baroque art. She uses intricate artwork on the garments as opposed to the more graphic work available in the market because she believes in remaining true to her tradition of meticulous art. Neeta successfully combines her flair for fine arts and her inclination towards fashion by designing ensembles for stores synonymous with high-fashion.
Neeta aims at infusing contemporary sensibility into traditional Indian art so that it touches the modern Indian art lovers on a day-to-day basis. She aims at the upliftment of talented young artists through her work and has successfully trained many young artists since the inception of her studio. Many artists from Bengal, Orissa, and Benaras have found employment at her studio. Her vision is to create a fashion house that surpasses expectations, inspires young designers, and reflects a positive attitude towards creativity and hard work.